14 Effective Strategies to Boost Traffic to Your Travel Blog

So you’ve written an amazing travel blog something life-changing and you want people to read it. It is funny, profound, and filled with great information. However, nobody is coming over to your blog for a visit.

Let’s face it, most of us aren’t writing a blog for ourselves. We would appreciate an audience.

However, how does one get an audience, especially when they are first starting out? You have to network. If people don’t know you are out there, they will never find you.

How to Promote Your Travel Blog – Quick Start

  • Start with your friends and family; promote your blog posts on your personal Facebook and social pages. It’s a good place to start, we did.
  • Start a social media account on all the platforms you want to promote your blog – Twitter, Facebook, Instagram, LinkedIn.
  • Put your blog URL in all your social media channels.
  • Immediately start building your email list. Build your loyal following now.
  • Be consistent. Choose a time and day to post on your blog and interact on social media.
  • Enable social share buttons so others can share your content.

1. Content

Promote your Travel Blog Tips

It sounds clichéd but you need to write great content. If you don’t create something of interest, people won’t come back.

People want information, but they also want to be entertained. Therefore, ensure that your blog offers something fresh and unique.

2. Write About What You Know

We were fortunate when we started our travel blog. We had been traveling for almost a decade and had already explored over 30 countries.

We had a repertoire of stories just waiting to be told. In essence, we could compete with the “big boys” of travel blogging because we had extensive experiences to share.

If you are thinking of starting a travel blog, start writing today about the places you’ve been, the tips you can share, and the amusing moments you’ve had on the road.

3. The First Year of Travel Blogging

Promoting your travel blog

The first year of blogging can be the toughest. It is where you may see the least amount of growth and have challenges finding an audience.

It is where a lot of people give up, realizing that travel blogging is a lot harder than it looks.

4. Have Fun and Be You!

People thought that we were already established bloggers when we began iBestTravel because we presented ourselves as professionals and travel experts immediately.

We could do that because we had ample travel experience. We focused on what we had expertise in and attracted readers looking for information.

Even if you don’t have a lot of blogging or travel experience, you still need to present yourself as knowledgeable in something.

5. Find a Niche

iBestTravel has an adventure niche

There are a million travel blogs out there. You have to find something unique about yourself.

What are you passionate about? When you write, are you humorous? Are you straightforward and to the point, or do you enjoy controversial topics?

Our niche is adventure travel, allowing us to stand out from the crowd and engage with our audience effectively.

6. Network, Network, Network

Networking is the best way to promote your brand

A great way to make your mark in the travel blogging community is to network. Conferences and meetups are essential to attend.

Travel Massive operates in cities worldwide and offers opportunities to meet like-minded individuals.

7. Online Networking

The beauty of the Internet is that you don’t have to leave your home to make connections. Here are ideas to raise your online presence.

8. Join Forums

Twitter chats, Facebook groups, and other platforms are great for getting your name out there. Introduce yourself and join discussions extensively.

9. Write Guest Posts

Many blogs are always looking for great content. If you propose something relevant to a larger blog, they may welcome your idea.

Consider emailing established bloggers with your article ideas. A successful guest post can introduce you to a new audience and bring more readers your way.

10. Write for Travel Websites

Take it a step further and write for well-known websites. Reach out to bloggers you admire and inquire about writing guest posts for them.

Send queries to platforms like Matador Network, BBC Travel, and others, contributing to your credibility and online visibility.

11. Build a Social Media Presence

Twitter, Instagram, Pinterest, and Facebook offer excellent channels to engage with your audience. Building a referral network on these platforms can significantly increase your blog traffic.

Choose a couple of platforms and focus on them with engaging content, authenticity, and generosity.

12. Offer an Option to Sign Up for Your Newsletter

Your loyal followers will want to hear from you. Consider sending regular newsletters with insider tips, discounts, and giveaways to increase engagement.

13. Persevere

Dave being interviewed for a podcast

Building a blogging audience takes time. Consistency with your postings and interactions is crucial to eventual success.

14. Technical Help and Instant Community

There are many technical aspects that can help your blog rank higher in search engines. Doing so will help you attract an audience actively seeking advice and information.

Fast Facts – More Quick Ideas to Promote Your Blog

  • Ask and answer questions in forums and Facebook groups.
  • Regularly participate in travel chats, which can significantly increase your profile.
  • Share your content across various platforms once published, and do so multiple times for maximum visibility.

Travel Planning Resources

Looking to plan your next trip? Utilize these tried and tested resources for your adventures.

Book Your Flights: Start planning by finding the best flight deals on Skyscanner.

Book your Hotel: Check prices on hotels with Booking.com and TripAdvisor.

Find Apartment Rentals: Discover the best prices on rentals with VRBO.

Travel Insurance: Don’t leave home without it. Consider Safety Wing or Medjet.

Book Your Activities: Looking for walking tours and guides? Check out Get Your Guide.


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