The 2024 Nissan Ariya electric SUV features a starting price of $40,980 for the Engage front-wheel-drive trim. This new price point is $3,575 lower than that of the previous model, making it more accessible for consumers seeking a reliable electric vehicle. In fact, with most trims seeing a price reduction of nearly $6,000, Nissan aims to attract a broader audience of EV buyers.
Nissan stated that the revised pricing would enhance the Ariya’s competitiveness in the growing electric vehicle market, ensuring maximum value for customers. “As the electric vehicle market continues to develop, the revised pricing for the 2024 Ariya will improve the model’s competitiveness and ensure we are delivering maximum value to our customers,” said Trisha Jung, senior director of EV Strategy and Transformation, Nissan U.S. This indicates their recognition of the increasing demand for value among today’s EV consumers.
Moreover, Nissan has streamlined its offerings by removing the Platinum all-wheel-drive trim that was available in the previous lineup. While the reasons behind this decision remain unclear, it may align with their efforts to optimize pricing while addressing market demand.
Aside from the notable price reductions and fewer trim options, there have not been significant changes to the Ariya. Consumers will need to evaluate whether these price cuts can compensate for the existing driving experience and range. Future sales will undoubtedly shed more light on the effectiveness of these strategies.
Significantly, the 2024 Nissan Ariya now features compatibility with Tesla’s Supercharger network. This enhancement allows users to utilize the network using an adapter. In 2025, the Nissan Ariya will be factory-equipped with an NACS port, eliminating the need for any adapters. This is an exciting update, as it provides substantial charging infrastructure advantages to owners of the 2024 Ariya.
With the combination of the substantial price cuts ranging from $3,600 to $6,000, along with improved charging options, the 2024 Nissan Ariya is likely to emerge as a more attractive choice for electric SUV enthusiasts. For those considering an electric vehicle, understanding the updated pricing structure and features of the 2024 Nissan Ariya may solidify its position as a top contender in the market.
2024 Nissan Ariya Pricing
For a comprehensive overview of the pricing comparison between the 2024 Nissan Ariya and its predecessor, refer to the table below.