In our 5 Shops series, we point you in the direction of our favorite independent shops across some of the world’s best cities. From food markets to vintage shops, we have curated a diverse and exciting mix of local retailers where you can find one-of-a-kind pieces.
Despite the growing presence of upmarket shops, Amsterdam has successfully maintained its free-spirited and alternative energy. You’ll still find a wide variety of independently owned shops, hidden away along the cobblestone streets of the compact Dutch capital.
Best for souvenirs: The Maker’s Store
Amsterdam is one of the most visited cities in the world, and souvenir shops are everywhere. However, if you want to tap into the city’s homegrown creative scene for a gift to take home, try The Maker Store for something special. This store showcases local, sustainable, and handmade products. Here, you can explore independent brands, from art and homewares to clothing and jewelry, mostly created by locals. You can find unique items ranging from hot sauce to scented candles, and I am especially fond of the colorful illustrations from Pansy.
Moreover, keep an eye out for their monthly Makers Market, where vendors display their bespoke products. Located inside De Hallen, a renovated tram depot turned cultural complex, the surrounding area also has cafés, a movie theater, and the popular Foodhallen market.
Best for local design: X Bank
Located in Amsterdam’s city center, X BANK is a bright, 300-square-meter store packed with high-fashion brands. The welcoming staff are happy to chat and share insights about the hundreds of brands in their collection. Fashionistas will appreciate renowned brands like Viktor & Rolf alongside distinctive, emerging designers such as 1/OFF and Atelier Reservé. Their lifestyle products, including handcrafted soaps from Het Amsterdamse Zeehuis and the Marie-Stella-Maris Lemon Notes candle, are worth exploring.
Furthermore, it’s a striking place to explore for its aesthetics. X BANK shares its space with W Amsterdam, and remnants of the building’s historic past are preserved, including antique safety deposit boxes that form the cashier’s desk.
Best for thrift/vintage: Penny Lane
Among several flea markets and second-hand shops, Penny Lane Vintage stands out as a favorite. You can find a handpicked assortment of neutral-toned trench coats, colorful knitwear, statement sunglasses, and silk scarves. Furthermore, while browsing their selection, you may discover designer gems from Burberry and MaxMara, making prices here somewhat higher than bulk-buy shops. I was recently tempted by a stylish tweed blazer, although it wasn’t the perfect fit.
Penny Lane is located in the lively De Pijp neighborhood, so I recommend giving yourself time to explore the area. It’s home to various concept shops, cozy bars, and the popular Albert Cuyp market.
Best for food: De Kaaskamer
The Dutch have a long tradition of cheesemaking, and the best selection in Amsterdam can be found at De Kaaskamer (The Cheese Room). This artisanal cheese shop in the Nine Streets neighborhood boasts over 350 varieties of Dutch cheeses, along with gourmet olives, nuts, tapenades, and chutneys. This cheerful shop with a bright-yellow awning carries everything needed to create a delicious charcuterie board, and fresh sandwiches are also available for lunch on the go.
Although it’s often busy inside, the staff are eager to help find the perfect cheese for a dinner party, boat ride, or picnic. I recently took home a chunk of Parmigiano Reggiano and a bottle of Pino Grigio to complete our meal.