JetBlue Introduces Revamped Mint Experience for Transatlantic Flights
JetBlue is about to make the friendly skies a little more comfortable.
In March, the airline unveiled its reimagined version of the Mint experience, marking the airline’s first complete redesign of Mint, specifically for transatlantic flights.
Overview of the New Mint Experience
The new Mint class aboard the airline’s A321 aircraft features 24 private suites, each with its own sliding door — the ultimate in airline privacy. Moreover, each seat comes with a custom-designed seat cushion by Tuft & Needle, which folds into a lay-flat bed, allowing passengers to snooze comfortably from takeoff to landing.
Customer-Centric Design Innovation
“Mint was an idea to make premium travel across the U.S. less stuffy and more affordable, and its performance has exceeded even our most optimistic expectations of going beyond New York, Los Angeles, and San Francisco,” stated Joanna Geraghty, president and chief operating officer of JetBlue. “It’s remarkable how Mint’s thoughtful design has resonated with customers as we successfully grew it to more than 30 routes. We put our heart into this redesign of Mint and were inspired by our original vision of offering customers an exceptional experience at a lower fare – which is what JetBlue is all about.”
Launch and New Features
The redesign was made possible through the airline’s partnership with Acumen Design Associates. According to JetBlue, the first passengers to enjoy the all-new Mint will be on JetBlue’s London flights launching this summer. Additionally, a 16-seat layout will debut on a limited number of flights between New York and Los Angeles in 2021.
Enhanced Comfort and Amenities
“Every inch of space anticipates customer needs,” JetBlue asserted. Each suite includes a tilting 17-inch Thales AVANT seatback screen, wireless charging capabilities, an integrated phone ledge, in-seat power, as well as storage for laptops, shoes, and handbags.
The 16-seat layout will feature two Mint Studio suites conceptualized by Acumen and developed in partnership with AIM Altitude. According to JetBlue, these suites provide the most space in a premium experience from any U.S. airline.
“Each aircraft will have two Mint Studios in the first row, providing ample room for working or relaxing. These suites boast a 22-inch tilting Thales AVANT seatback screen, an extra side table for added productivity, and a guest seat that can accommodate an additional Mint customer during flight at cruising altitude,” the airline added in a statement.
Luxury Sleep Amenities
In addition to the lay-flat beds, the new Mint seats will come with sleep amenities developed in partnership with Tuft and Needle. These include a convertible blanket with a built-in foot pocket, a memory foam-lined pillow with a pillowcase, and even a matching eye mask and earplugs.
Future Plans and Fare Information
While the airline has not yet confirmed which specific flights will feature the new Mint product or the pricing, it is noteworthy that according to The Points Guy, the airline frequently publishes transcontinental Mint fares for as low as $529 each way. Therefore, stay tuned for more updates regarding the availability of this luxurious travel option later this year.