The Goodtime Hotel: A New Leisure Destination in Miami

Pharrell Williams is officially in the hotel business.

As if he wasn’t juggling enough, the singer, songwriter, record producer, and fashion designer just opened The Goodtime Hotel in Miami with restaurant and nightlife industry veteran David Grutman, who owns several restaurants and nightclubs in the city.

Hotel Overview

The 266-room Art Deco-style property in trendy South Beach features breathtaking Atlantic Ocean and Biscayne Bay views, as well as an exclusive stretch of beachfront that’s ideal for relaxing on a chaise lounge, listening to the crashing waves, and letting worries fade away.

A Vision for Relaxation

Williams hopes the property will revitalize travelers and “provide a natural good time for all who come through,” according to a press release.

The hotel is conveniently located just steps from the beach and a short walk from fashion designer Gianni Versace’s former mansion in a district known for its vibrant bars, exquisite restaurants, and gorgeous Art Deco architecture.

Room Amenities

Inside The Goodtime Hotel, rooms come equipped with blackout drapes, vibrant leopard prints, and pink rotary phones. The property occupies an entire city block and includes the sprawling Strawberry Moon pool club, which greets guests with not one, but two pools, in addition to two open-air bars, a DJ booth, and private cabanas.

Guest Experience

“When you’re at the Goodtime, we want you to feel like your worries and anxieties have been left outside,” Grutman stated in the press release.

Opening Day and Notable Guests

The Goodtime Hotel opened its doors on April 15. Celebrities such as Kim Kardashian, Future, Maluma, and David and Victoria Beckham attended its launch party, as Vogue reported. The event maintained a capped capacity of 50% and required guests to wear face masks.

Pharrell’s Vision

“I’m a producer, and seeing this come to life hasn’t been all that different from producing music,” Williams told Vogue, expressing that his favorite part of the property is the pools.

Pricing Information

Prices at The Goodtime Hotel start at $548 a night or $602 a night for rooms with an ocean view.