10 Prettiest Towns in the UK

Dotted across the UK are those impossibly pretty towns that haven’t let their twisting streets lure them into a time warp or succumb to the provincial trap of identikit shops and faceless cafés. There’s a buzz about them; the chance to get a good cup of coffee and unearth hidden treasures in their eclectic mix of shops. Moreover, these towns also offer a breath of fresh air. Beyond their quaint streets are gently rolling hills, alluring bays, or towering mountains ready to be explored when you’re ready for an adventure.

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  Step off the ferry in Yarmouth, and you’ll have arrived in a holiday haven; ice creams and bunting abound while sailing boats bob on the Solent and River Yar. Regardless of the weather, this charming town captures the essence of a sunny getaway. Visit The Gossips Café for a delicious Minghella ice cream, then wander down the Grade II listed pier. For a unique experience, picnic at the 16th-century Yarmouth castle, one of Henry VIII’s most sophisticated coastal fortresses. Afterwards, hop around the coast to Colwell Bay for dinner at The Hut, where fresh seafood, including crayfish and crab, is served as the sun sets.

• Here lies a slice of honey-coloured Georgian charm, free from the crowds often found in its neighbouring city, Bath. Stroll down The Shambles, home to independent shops, and dive into Leaf & Bean for a cup of eco-roasted coffee. Climb up Silver Street for a delightful lunch at The Bunch of Grapes, where head chef Tony Casey may surprise you with a seven-course set menu that includes delightful dishes like crab with kimchi rind. Marvel at the nine arches of the Town Bridge over the River Avon and meander down the Kennet and Avon Canal by picking up a canoe.

• The expansive Suffolk skies and the straight horizon of the North Sea create a refreshing atmosphere here. The beachfront, lined with sweetie-colored houses, offers quaint shops that harken back to simpler times, featuring butchers, cheesemongers, bakeries, and ice cream parlours. Attend the Aldeburgh Festival of Music in June or the Literary Festival each September for a dose of culture. Alternatively, immerse yourself in the rich literary scene at the Aldeburgh Book Shop and top it off with a visit to the iconic Aldeburgh Fish & Chip Shop.

• The charm of the Cotswolds can be found in Stow-on-the-Wold, the highest of the towns, rising 800 feet above sea level. Historically a hub for wool trading, the town continues to draw crowds with its farmers’ market full of local delights, such as blue-veined brie and artisan fudge. Explore antiquities and delightful shops, including the popular Borzoi Bookshop, while the twice-yearly horse fair remains a sight to behold, preserving traditions of over 500 years.

• This stunning Cornish jewel presents an aerial view that is nothing short of captivating; a headland enclosed by golden sands with emerald waters lapping at its shores. The Tate Gallery is the cultural highlight here, complemented by Barbara Hepworth’s home and studio. Wander through the alleyways lined with galleries showcasing ceramics and sculptures, then enjoy a fulfilling pasty from St Ives Bakery on Porthmeor Beach.

• Meandering through the cobbled streets of Petworth, you’ll encounter a treasure trove of antique shops. Discover the Petworth Antiques Market and browse through boutiques offering unique items, from wicker chairs to wrought iron chandeliers. Recharge at The Hungry Guest deli, where local Sussex cheese and delicious baked goods beckon. Don’t miss a stroll through the expansive Petworth Park under the shadow of Petworth House.

• Located close to Edinburgh, this charming seaside town is becoming a favourite among foodies. Start your day at Bostock Bakery, indulging in almond croissants, before seeking warmth at Steampunk Coffee Roasters. Unwind on the uncrowded beaches, and wrap up your day at The Lobster Shack, enjoying fresh seafood with a view of the stunning port.

• Fowey exudes storybook charm, with a rich history as a pirate den in the 15th century. It climbs steeply down to the Fowey River, featuring a quaint main street filled with local shops. Enjoy a casual meal at North Street Kitchen or experience exquisite dining at Jeremie Cometto-Lingenheim’s original Fowey outpost.

• Time your visit to Hay on Wye for the ultimate bookshop experience; the town boasts over 20 unique shops along its picturesque streets. Richard Booth’s Bookshop is a must-visit, offering a delightful atmosphere along with a café and cinema. Each May, the town transforms for the annual literary festival, while the surrounding natural beauty invites outdoor enthusiasts to explore the River Wye and Brecon Beacons.

• Whitby, with its dramatic cliffs and the historic Whitby Abbey, captivates visitors with its gothic charm. Just a glance from West Cliff reveals stunning views of the abbey, while the local culinary scene features renowned dishes at Magpie Café, famed for its fresh haddock and twice-fried chips. An escape to Whitby will surely ignite your imagination!