Sustainable Shopping in Copenhagen: A Guide to Danish Fashion

The Danish capital is well known for its eco credentials. Local retailers in the neighborhood of Nørrebro are elevating sustainability to new heights.

Shopping in Copenhagen is a unique experience. The Danish fashion scene features some of the most sought-after fashion brands around, creating trends rather than imitating them, often at extremely affordable price tags. Many brands are available globally, offering a rare opportunity for visitors to explore flagship stores and absorb the mood of these influential brands in person. From Scandi minimalism to maximalism, Danish style always comes with a touch of “how do they make that look so effortless?” Here is a guide to the best boutiques and flagships to visit in Copenhagen.

Ganni

If you have an interest in fashion, you’d be hard-pressed not to have heard of the Danish powerhouse brand Ganni. Renowned for its playful yet chic designs at affordable prices, Ganni has seven stores in the city, with its flagship capturing the brand’s cool-girl aesthetic.

Address: Ganni, Bremerholm 4, 1069 København

Holly Golightly

A favorite shopping destination among the Copenhagen fashion crowd, this multi-brand concept store offers a beautiful space to wander and be inspired. With a carefully curated selection of clothing, accessories, art, and homeware, the store features Danish hero brands like Saks Potts, alongside newcomers such as Caro Editions.

Address: Holly Golightly, Borgergade 17B, 1300 København

Samsøe Samsøe

With clothing options for both men and women, the aesthetic of Samsøe Samsøe is timeless and incorporates a strong Scandinavian sensibility. Their flagship store embodies this vibe, showcasing carefully considered, minimal styles that are easy to wear regardless of personal style.

Address: Samsøe Samsøe, Købmagergade 48, 1150 København

Skall Studio

Founded by the Skall sisters, the brand champions conscious fashion using sustainable materials such as linen and cotton in their simple, feminine designs. Their charming flagship store in Copenhagen is a must-visit for those who appreciate beautifully made, timeless pieces.

Address: Skall Studio, Strandstræde 21, 1255 København

Saks Potts

Cult Danish brand Saks Potts has recently opened a pop-up that retains many original features from the historic building it resides in. The store houses a range of renowned outerwear and new collections, along with unique jewelry and footwear options.

Address: Saks Potts, Bredgade 73, 1260 Copenhagen

Another Nué

Located in the Krystalgade district, Another Nué features a carefully curated mix of international brands like Marni and Proenza Schouler, as well as Scandinavian labels such as Lovechild 1979 and Sophie Bille Brahe.

Address: Another Nué, Krystalgade 3, 1172 København

Stine Goya

Danish designer Stine Goya empowers women with her signature bold prints and colors. Launched in 2006, her designs offer a refreshing contrast to the often minimalistic trends associated with Scandinavian fashion. Goya’s store in Copenhagen reflects her vibrant aesthetic.

Address: Stine Goya, Gothersgade 58, 1123 København K

Lot 29

Located in the Gothersgade district, Lot 29 combines a New Yorker vibe with the essence of Danish fashion. This independent boutique features a range of homeware and beauty products, alongside local brands.

Address: Lot 29, Gothersgade 29, 1123 København

By Malene Birger

Celebrating its 20th anniversary, By Malene Birger is known for its chic, minimal pieces that feature relaxed cuts. While the color palette often centers around neutrals, the brand stands out through its use of luxurious fabrics and thoughtful details.

Address: Antonigade 10, 1106 København, Denmark

Baum und Pferdgarten

Another staple of Danish fashion, Baum und Pferdgarten has remained fresh and relevant for over two decades. The designers offer unexpected combinations of styles alongside classic pieces that ensure timeless appeal.

Address: Baum und Pferdgarten, Vognmagergade 2, 1120 København

Time’s Up Vintage

Situated on a cobbled street, Time’s Up Vintage is acclaimed for its exceptional selection of designer vintage pieces for both women and men. The boutique features items from iconic designers and also offers a range of costume jewelry, adding a touch of glamour to any outfit.

Address: Time’s Up Vintage, Krystalgade 4, 1172 København