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Discover the Best of Essaouira: A Comprehensive Guide to Essaouira Tourism

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Discover the Charm of Essaouira

A Growing Tourist Hub

Essaouira has become a hot destination for tourists and travelers in search of adventure with creature comforts and a taste of the exotic never far from reach. Nationwide, tourist numbers dipped last year according to the Moroccan Ministry of Tourism, however, a direct flight from London to Essaouira set up 18 months ago has helped boost the city’s prospects.

Nationwide, tourist numbers dipped last year according to the Moroccan Ministry of Tourism, but a direct flight from London to Essaouira set up 18 months ago has helped boost the city's prospects.
Nationwide, tourist numbers dipped last year according to the Moroccan Ministry of Tourism, but a direct flight from London to Essaouira set up 18 months ago has helped boost the city’s prospects.

Reaching Essaouira

There’s more than one way to reach Essaouira. Transfers from Marrakech are available, but other, more interesting options can be pursued. Racha De Diabat run trail rides on camels and horseback, with one eight-day excursion starting in Agadir, 107 miles south, working your way through valleys and along beaches while camping with Berber communities along the way.

There's more than one way to reach Essaouira, however.
There’s more than one way to reach Essaouira, however. Racha De Diabat run trail rides on camels and horseback.

Activities in Essaouira

Requiring less commitment, there are plenty of options if you want to have a ride along Essaouira’s main beach. The city’s ancient Medina is a UNESCO World Heritage Site, drawing visitors with its rich history and gorgeous architecture.

The city's ancient Medina is a UNESCO World Heritage Site.
The city’s ancient Medina is a UNESCO World Heritage Site, and its harbor was used as a location in “Game of Thrones”.

Historical Significance

Essaouira has a long and complex history. Formerly known as Mogador, it was visited by Carthaginian sailors, later part of the Roman Empire, and seized by the Portuguese in the 16th century.

Essaouira has a long and complex history.
Essaouira has a long and complex history, showcasing a blend of various cultures and influences.

Emerging Trends: Package Holidays

Package holidays in Essaouira are becoming increasingly popular, with many operators offering surf and yoga retreats, where equipment hire, classes, and accommodation are all included.

Package holidays in Essaouira are becoming popular.
Package holidays in Essaouira are becoming popular, offering diverse activities including surf and yoga retreats.

Local Insights

Sara Jolly, co-owner of excursion operator and surf school Explora Morocco, has observed a 20% increase in British business since the new flight connection began. This surge highlights Essaouira’s potential as an emerging travel destination.

Sara Jolly, co-owner of excursion operator and surf school Explora Morocco.
Sara Jolly, co-owner of excursion operator and surf school Explora Morocco, notes the growth in British tourism since the new flight connection.

Nightlife and Local Culture

At night, Essaouira comes alive with a blend of natural beauty and cultural richness. Nada Roudies, general secretary of the Ministry of Tourism, emphasizes nurturing both natural and cultural assets as a key to tourism success, allowing revenue streams to benefit local communities.

Essaouira by night.
Essaouira by night showcases its vibrancy and richness in local culture.

A Watersports Paradise

Essaouira, located 110 miles from Marrakech, is a mecca for watersports enthusiasts. Surfing is a staple activity, while the blustery conditions make Essaouira well suited for windsurfing and kitesurfing.

The coastal city is a mecca for watersports enthusiasts.
The coastal city is a mecca for watersports enthusiasts, including surfing, windsurfing, and kitesurfing.


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