Summary
- New Alliance Formation: Eurostar and Thalys have partnered to create a more extensive rail network across Europe.
- Sustainable Travel Goals: The collaboration aims to enhance sustainable travel by promoting rail transport over flying.
- Future Expansion: The alliance hopes to increase passenger numbers and improve service quality over the next decade.
Enhancing European Travel: The Eurostar and Thalys Alliance
Traveling to some of Europe’s coolest destinations could soon get a whole lot easier thanks to a new alliance between Eurostar and Thalys.
On Friday, the two train companies announced the creation of a new holding company, Eurostar Group. Both will remain fully independent railway companies with headquarters in London and Brussels (respectively). However, the new partnership could bring more travelers to more places than ever before, and do so in a much more sustainable fashion.
“Initiated in September 2019, the Green Speed alliance project had been temporarily postponed due to the pandemic. Following a relaunch in autumn 2021, the project received approval from the European Commission at the end of March 2022,” the two companies shared in a joint statement. “The shareholders of Eurostar and Thalys are more convinced than ever that the combination will help meet the growing demand for sustainable mobility by promoting the development of rail transport in Europe.”
Beyond carrying more passengers, the alliance could also allow more direct routes and better timetables for travelers, as well as the possibility of new customer benefits and loyalty points, ITB Berlin reports. The alliance also opens up the possibility for connections to other Thalys destinations, including Düsseldorf, Essen, Aachen, and Dortmund.
According to the two companies, the main goal is to “carry 30 million passengers a year within 10 years (compared to 18 million customers in 2019) under a single brand: Eurostar.”
The alliance also signifies a more sustainable option for travel over flying.
“This is an exciting development for our customers as it will enable us to offer a more extensive network, increased connectivity, frequency of service, and a fleet operating on renewable energy,” Eurostar CEO Guillaume Pepy noted in a published letter to customers. “By joining forces with Thalys, we will expand our reach and provide a powerful response to the increasingly serious climate change challenge and the growing demand for sustainable travel.”