Discover London’s Newest Townhouse Hotel with Stunning 1920s Bar Design

1. Entry Requirements

As of October 18, vaccinated Americans can enter the United Kingdom without a COVID-19 test before traveling, making the entire process of experiencing Great Britain significantly more straightforward. Moreover, starting October 24, the requirement for a day two PCR test for vaccinated travelers will be altered to include the more affordable lateral flow test. If you’re among the many travelers taking advantage of this new transatlantic flexibility and are aiming to explore London, finding suitable accommodation is essential.

2. Beaverbrook Town House Description

the library at Beaverbrook Town House
Courtesy of Beaverbrook Town House

One of London’s newest hospitality hotspots is Beaverbrook Town House, a beautifully renovated Georgian townhouse in Chelsea that opened its doors to the public on September 1. The name may sound familiar; this boutique hotel represents the “next chapter” of the original Beaverbrook, a luxury country house hotel and spa located in the Surrey Hills. Together with property developer Cadogan Estates, Beaverbrook introduces its unique blend of British elegance and Japanese glamour to the scenic Sloane Street area.

3. Location and Ambiance

Positioned directly opposite the private Cadogan Gardens, guests can request a key to this tranquil space. The exterior of Beaverbrook Town House is understated, characterized by navy awnings; only the small red Beaverbrook logo denotes your arrival. However, once you step inside, it is unmistakably obvious you have found a remarkable destination.

4. Accommodation Details

the Butterfly Room at Beaverbrook Town House
Courtesy of Beaverbrook Town House

Upon entering the library on your right is the reception area adorned with bookshelves, cozy chairs, and a whiskey decanter. After receiving your key, you will ascend the staircase to your room, located on one of the townhouse’s five floors. Although an elevator is available, opting for the stairs allows you to admire more than 500 pieces of art that adorn Beaverbrook Town House, particularly the stairwells featuring unconventional portrayals of London’s iconic tourist attractions.

Drury Lane suite at Beaverbrook Town House
Courtesy of Beaverbrook Town House

Each of the 14 suites is named after London’s theaters—such as the Garrick, the Old Vic, and the Royal Opera House—with decor that embraces this theme tastefully. The talent of London-based designer Nicola Harding is evident in the vintage photographs, antiques, luxurious fabrics, and Roaring ’20s-inspired artwork that draws this theme together beautifully.

Massey lounge area at Beaverbrook Town House
Courtesy of Beaverbrook Town House

5. Culinary Experiences

Despite the notion that you are lodging in the “home of a very wealthy friend,” reflecting the inspiration behind Lord Beaverbrook and his illustrious acquaintances (think Sir Winston Churchill and Elizabeth Taylor), there’s an electric ambiance that suggests something more vibrant. Perhaps it’s the acclaim of The Fuji Grill, a contemporary Japanese restaurant and bar on the ground floor, or the upscale Sir Frank’s Bar, where signature cocktails (aptly named after the London theater scene) await to cure your jet lag. Furthermore, the location in this lively neighborhood undoubtedly enhances the appeal of Beaverbrook Town House.

Sir Franks Bar at Beaverbrook Town House
Courtesy of Beaverbrook Town House

Consequently, Beaverbrook Town House has swiftly established itself as one of the premier accommodations in London.

Rates start at $425 a night and can be explored further at Beaverbrook Town House.

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