Discover Rotterdam: A Hub of Innovation and Design
Urban industrial port turned futuristic architectural playground, Rotterdam is entering a new era. Nearly entirely flattened during World War II, this sprawling metropolis has been in a constant state of renewal since the 1940s, with an intrinsic focus on newness that defines the city’s identity. After years of establishing itself as a gritty ‘up-and-coming’ locale, the city is now emerging as an international hub for sustainable innovation and cutting-edge design.
As the first stop on the new Eurostar route to Amsterdam, Rotterdam is easier than ever to explore. The city stands in stark contrast to its more northerly neighbor, offering a diverse cultural experience that excites those visitors who seek out unique warehouse food markets, concept shops, and bold architecture. Often dubbed the Dutch Brooklyn, Rotterdam provides a refreshing alternative to the charming yet time-locked ambiance of Amsterdam. Here, you’re more likely to encounter art students on skateboards than tourists taking selfies.
Cranes, cargo ships, and concrete dominate the Rotterdam skyline. This dynamic city can feel grey and bleak in certain areas, yet vital and electrifying in others; therein lies its unique charm. Below are some of the best attractions in Rotterdam, Europe’s hottest design destination.