This summer, the humble beach bag is set to become a wear-anywhere cult buy. Fashion’s enduring celebration of artisanal crafts and all things homespun has seen brands like Loewe and Marni turn the traditional basket bag from holiday market purchases to desirable investment pieces. Other brands are working directly with artisans to celebrate their crafts and create one-off homemade bags. To make the most of the moment, choose a beach bag that will bring a dose of summer to city staples. When the time comes, it should provide the perfect vessel for your holiday essentials, effortlessly transitioning from airport security to the beach.
Whether you are planning a British seaside stay or set to explore the best beaches in Europe, we have a selection of the top beach bags to pack full of towels and sunscreen.
The classic straw tote
The cult-buy beach bag
The nautical stripe bag
The playful beach bag